The Fundamentals of Copywriting

By Coach Maia Uncategorized
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About Course

About the Course

Do you fancy writing strong lines to engage or convince your reader to take action? Or maybe, you just want to become one? Undoubtedly, copywriting is for you. By taking this course, you will be ready to write engaging blog posts, press releases, web copies, and even product descriptions. Also, learn how to design social media images and win clients as you ace this course in 14 days or less!

Description

Being a wordsmith has an underlying power. You’d get not only more opportunities, but you’d also have the power to position yourself as a true professional. Learning how to write means you can start your own blog, create outstanding online profiles, and submit stellar proposals that clients will find hard to resist.

Another great thing with copywriting is that it comes in handy in any role, whether you are a social media manager, a general virtual assistant, a content manager, an Amazon VA, and so on.

Contrary to the popular belief, learning how to write copies is not rocket science, especially if you have a passion for it. With the help of this course, we’ll help you hone your writing skills with straightforward tutorials and templates so you can hit your audiences straight to the heart.

Ready to become a copywriter? Click Start Learning now.

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What Will You Learn?

  • Learn copywriting hacks and tricks
  • Differentiate different point of views, tones, and voices
  • Establish online copywriter profiles
  • Marketing your copywriting business

Course Content

Introduction
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

  • Navigating Through the Course
    00:00
  • What is Copywriting?
    04:38
  • Copywriting Terms & Definitions
  • How to Become a Copywriter
    07:31
  • How Much Do Copywriters Earn?
  • Downloadables
  • Quiz #1

Preparing For Your Copywriting Career
Content is as important as the design and aesthetics of your website because it drives search engine results, increases traffic to your page and establishes your organization as an industry leader. And in today’s content marketplace, both quality and quantity determine your ability to leverage content for business results.

Establishing Online Profiles
Learn how to create outstanding online profiles to attract more clients here.

Getting to Know Keywords
As a writer, you will stumble upon the word "keyword" and use it almost 100% of the item. In this module, we will go deeper in the true meaning of the term and how to find some for the copy you are writing.

How to Write Winning Content
Text-based content will always play a part in digital marketing, but creating and promoting visual and interactive content can bring huge benefits when you get them right.

Copywriting Hacks and Best Practices
Not everyone succeeds in copywriting, but when armed with the right knowledge, you're one step ahead of the competition. This module covers multiple insider tips for you to swiftly establish your copywriting business. Use these tools wisely, and you shall become a professional copywriter in no time.